Visitor #00001, we have been expecting you.

This is your profile, created by FROSMO based on your browsing behavior. Each time you interact with the website, we collect data to create a relevantly personalized experience for you.

Provide superior digital experiences

The Frosmo Platform is a SaaS platform that enables you to decouple your website’s digital experience layer from the back end and then uses JavaScript to deliver a fresh digital experience. By decoupling the two layers, digital business teams can build and modify the digital experience regardless of the underlying CMS or ecommerce and marketing platforms. 

Frosmo also enables the finely controlled gathering of data, which can be used to make further development decisions or pushed directly to other website integrations.


Benefit from freedom and flexibility

Boost your KPIs through superior user experiences that are personal and convenient. With the Frosmo Platform you can efficiently implement, optimize, and personalize each and every user journey without the need for a complex integration project.  

Adding new functionalities, campaigns, or even entire user journeys can be added fast and with minimal effort. The Frosmo Platform will give your digital business teams the freedom to execute their ideas and make data-driven changes while providing a unified brand experience across devices and channels.


Putting the Frosmo Platform to use

  • Use Frosmo to personalize and optimize. Run A/B tests and experiment to your heart’s content, picking your winners along the way.
  • Personalize entire user journeys with the help of segments and triggers to deliver a superior user experience and increase conversions.
  • Shorten purchase funnels to provide users with a painless checkout experience, regardless of your underlying platforms and frameworks.


  • Enrich your CRM and marketing automation platform with customer behavior data gathered with Frosmo. Combine the data to really get to know your customers and target them accordingly.
  • Implement a microservices or headless architecture, separating back end from front end where Frosmo is used for anything front end.
  • Run your ecommerce as usual during times of architectural change. Provide the digital experience your users deserve post-merger or while your new platform gets rolled out. It’ll be business as usual.


Features you wouldn’t want to live without

  • Unlimited segments – Create as many segments as you like, keep it broad or go all the way down to an individual level. Read more
  • Unrestricted modifications – Enhance, test, optimize, personalize, and replace any content on your site. Anywhere. Read more
  • Triggers – Detect particular events, such as specific views and clicks, and show related content accordingly.  Read more
  • Advanced tracking – Track users through clicks and displays to gain a better understanding of their journeys and how to improve them. Read more
  • Personalized product recommendations – Recommend products and content based on your targets and user behavior to increase conversions. Integrate product info from additional sources to create bundles without limitations.
  • Supported software integrations – Frosmo can be connected to marketing automation platforms, CMSs, CRMs, and more via the use of APIs. Read more
  • Automatic error tracking – Get notified when the Frosmo platform notices any anomalies in your site data. Read more
  • Developer-friendly and flexible – Use whatever JavaScript framework you prefer to further develop and optimize your site. Read more

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