Share on facebook Share on twitter Share on linkedin Managing an effective lead-generation flow should be an important topic in every company. Adding personalization to the process brings great results. Moritz Guth (Senior Manager, Web Marketing) from Contentful and Maija Erkheikki (Chief Channel Officer) from Frosmo discussed how to use personalization for lead generation on […]
Share on facebook Share on twitter Share on linkedin Personalization has now extended to the entire customer experience. Customers expect personalization throughout their interactions with a certain brand in multiple customized touchpoints that let them allocate their time and money according to their preferences. They respond better to offers and communications that are uniquely relevant […]
Share on facebook Share on twitter Share on linkedin Swisslos is a national lottery game provider from Switzerland since 1937. The games include lotteries, sports bets, and instant tickets in the entire territory of German and Italian-speaking Switzerland and Liechtenstein. The company transfers its entire net profit to support public causes. Swisslos also offers Bingo […]
Share on facebook Share on twitter Share on linkedin Sports and casino operator Rivalo wanted to bring agility to their business so they can serve their customers better and drive stronger business impact to their products, sports, and casino. They needed a data-driven approach that will make the best use of their pages and boost […]
Share on facebook Share on twitter Share on linkedin The University of Helsinki is Finland’s largest and oldest academic institution. Since 1640, it has contributed to the establishment of a fair and equal society that is considered the best in the world according to a number of indicators. The figures are impressive: 40,000 students and […]
Share on facebook Share on twitter Share on linkedin Power International AS is the leading electronics retailer in the Nordics since 2015. Their strategy of relying heavily on the omnichannel business has always been successful with a considerable market position and a turnover of 1.1B Eur. For a retailer like Power with 20,000 different items […]
Share on facebook Share on twitter Share on linkedin Continuous and fast front-end development Smart product recommendations AI-powered multi-armed bandit for data-driven decisions Clas Ohlson celebrated their 100th anniversary in 2018, which makes them one of the oldest online stores in Sweden. When it comes to online retailing, Clas Ohlson considers itself a startup despite […]
Share on facebook Share on twitter Share on linkedin Increased conversions with product recommendations Customized user experience A/B testing for data-driven decisions Reima is the global leading brand in functional kids’ wear. Its mission is to encourage children to discover the joy of movement that stays true to its business idea of providing a good […]