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11.12.2020

4 website personalization trends, tips, and tricks for 2021

Mikael Gummerus With the surge of ecommerce in 2020, brands are forced to rely mostly on their online stores. The…

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6.8.2020

The University of Helsinki ensures better customer experiences through AI-driven personalization

The University of Helsinki is Finland’s largest and oldest academic institution. Since 1640, it has contributed to the establishment of…

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24.1.2020

How AI-driven personalization and human creativity make a winning pair

Artificial Intelligence (AI) provides opportunities for augmenting human creativity. You can now design campaigns that deliver the right experience in…

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10.1.2020

9 personalization trends to keep an eye on in 2020

Mikael Gummerus Growing your ecommerce business faster than the market is not an easy feat. Heavy investments in customer acquisition…