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Composable Commerce and content-driven commerce – growing trends at the forefront of fast-moving digital business

Suna Koljonen Composable Commerce is an approach where the technology stack is built from best-of-breed technologies – based on business…


3 Data-Driven Steps Towards Hyper-Personalization

Álvaro Menezes Personalization can be used to improve the experience of both anonymous and known customers. The challenge is that…


Banking in a World of Hyper-Personalization: Is banking so much different than ecommerce?

Christian Schultz Financial services are changing rapidly. Over the coming years, banks will need to ensure their purpose reflects the…


Customer Data Platform & Personalization Engine combined equals personalization on steroids

Tatu Kuivalahti A Customer Data Platform (CDP) and a Personalization Engine have the same end in mind, namely, to use…


Ecommerce trends a year into COVID-19: Customer experience at the heart of the business

Johanna Vasala COVID-19 had a significant impact on companies in 2020. Some were able to grow at a record-breaking speed…


Benefits of headless commerce for your online selling goals

Brad Gustavesen Ecommerce teams are challenged with building dynamic fast performing sites, growing sales and engaging with customers on a…