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12.1.2022

Caruna after one year of personalization initiative

Caruna started their personalization initiative one year ago. The initial objectives were to improve the customer experience of the website…

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4.8.2021

POWER’s online sales grow with personalization and recommendations

Jarkko Lehtismäki (Chief Technology Officer) from POWER International AS and Timo Vuori (Chief Sales Officer) from Frosmo had a great…

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24.5.2021

Using personalization for lead generation

Managing an effective lead-generation flow should be an important topic in every company. Adding personalization to the process brings great…

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14.5.2021

Caruna’s personalization use cases to improve customer experience

Personalization has now extended to the entire customer experience. Customers expect personalization throughout their interactions with a certain brand in…

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17.12.2020

Swisslos significantly boosts players through improved customer experience and personalization

Swisslos is a national lottery game provider from Switzerland since 1937. The games include lotteries, sports bets, and instant tickets…

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11.12.2020

4 website personalization trends, tips, and tricks for 2021

Mikael Gummerus With the surge of ecommerce in 2020, brands are forced to rely mostly on their online stores. The…

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3.11.2020

4 tips and tricks to deliver smart and effective product recommendations in retail

When trying to sell a product in a department store, you can’t have the same pitch to every potential customer.…

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14.10.2020

Quick personalization fixes to bring better results faster on front and product pages

Maija Erkheikki In this turbulent year, there’s a huge surge in online orders as customers are forced to go digital.…

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12.10.2020

Best practices on personalizing the entire customer journey on different web pages

You and your customer have the same goal. You both want the customer journey to be easy, intuitive, seamless, and…

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1.10.2020

How to personalize and optimize category pages to maximize profitability

In a supermarket, it can take you an hour to go around the endless rows of products – even with…

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28.9.2020

Rivalo drives business impact with personalization

Sports and casino operator Rivalo wanted to bring agility to their business so they can serve their customers better and…

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14.9.2020

Optimizing and personalizing your website front page

The front page of your website is the gateway to your business, the virtual front door where visitors decide if…