Visitor #00001, we have been expecting you.

This is your profile, created by FROSMO based on your browsing behavior. Each time you interact with the website, we collect data to create a relevantly personalized experience for you.

Stay updated with the latest personalization trends, ecommerce insights, and tips from experts on how to create better customer experiences with personalized content, recommendations, experimentation, and AI.

Visit our social media channels for more content:

All iGaming Sustainability Mobile optimization Search capabilities Culture Company news Product discovery Guest blog Personalization strategy Ecommerce Product Success story Feature

Are mobile users getting lost in the product maze? Unraveling the challenges of mobile product discovery

The rapid rise of mobile commerce has revolutionized the way consumers shop. With a majority of online transactions now taking…


Personalizing sustainability: Integrating eco-consciousness into ecommerce

The rise of ecommerce has revolutionized the way we shop, offering convenience, accessibility, and a wide range of choices. However,…


How to improve your shopping funnel with personalized search

As an ecommerce professional, you may struggle with meeting your conversion and revenue goals. You know you would benefit from…


Personalization trends 2022: Personalized search features are on the rise

Jaakko Vähämaa This blog post is part of the personalization trends series, which consists of two posts. The trends we…


Caruna after one year of personalization initiative

Caruna started their personalization initiative one year ago. The initial objectives were to improve the customer experience of the website…


3 Data-Driven Steps Towards Hyper-Personalization

Álvaro Menezes Personalization can be used to improve the experience of both anonymous and known customers. The challenge is that…


Banking in a World of Hyper-Personalization: Is banking so much different than ecommerce?

Christian Schultz Financial services are changing rapidly. Over the coming years, banks will need to ensure their purpose reflects the…


Customer Data Platform & Personalization Engine combined equals personalization on steroids

Tatu Kuivalahti A Customer Data Platform (CDP) and a Personalization Engine have the same end in mind, namely, to use…


Ecommerce trends a year into COVID-19: Customer experience at the heart of the business

Johanna Vasala COVID-19 had a significant impact on companies in 2020. Some were able to grow at a record-breaking speed…


3 iGaming CMO challenges and how to overcome them through personalization

Our world is rapidly becoming a customer’s paradise. The iGaming industry has become even more crowded, competitive, and has totally…


4 tips and tricks to deliver smart and effective product recommendations in retail

When trying to sell a product in a department store, you can’t have the same pitch to every potential customer.…


Quick personalization fixes to bring better results faster on front and product pages

Maija Erkheikki In this turbulent year, there’s a huge surge in online orders as customers are forced to go digital.…