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The rapid rise of mobile commerce has revolutionized the way consumers shop. With a majority of online transactions now taking…
The rise of ecommerce has revolutionized the way we shop, offering convenience, accessibility, and a wide range of choices. However,…
As an ecommerce professional, you may struggle with meeting your conversion and revenue goals. You know you would benefit from…
Jaakko Vähämaa This blog post is part of the personalization trends series, which consists of two posts. The trends we…
Caruna started their personalization initiative one year ago. The initial objectives were to improve the customer experience of the website…
Álvaro Menezes Personalization can be used to improve the experience of both anonymous and known customers. The challenge is that…
Christian Schultz Financial services are changing rapidly. Over the coming years, banks will need to ensure their purpose reflects the…
Tatu Kuivalahti A Customer Data Platform (CDP) and a Personalization Engine have the same end in mind, namely, to use…
Johanna Vasala COVID-19 had a significant impact on companies in 2020. Some were able to grow at a record-breaking speed…
Our world is rapidly becoming a customer’s paradise. The iGaming industry has become even more crowded, competitive, and has totally…
When trying to sell a product in a department store, you can’t have the same pitch to every potential customer.…
Maija Erkheikki In this turbulent year, there’s a huge surge in online orders as customers are forced to go digital.…