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11.12.2020

4 website personalization trends, tips, and tricks for 2021

Mikael Gummerus With the surge of ecommerce in 2020, brands are forced to rely mostly on their online stores. The…

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9.11.2020

A marketer’s dilemma: Overcoming the challenge of IT resourcing in iGaming

David Nelson At Frosmo, we’ve seen how our iGaming customers battle with time management and struggle which of the many…

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3.11.2020

4 tips and tricks to deliver smart and effective product recommendations in retail

When trying to sell a product in a department store, you can’t have the same pitch to every potential customer.…

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14.10.2020

Quick personalization fixes to bring better results faster on front and product pages

Maija Erkheikki In this turbulent year, there’s a huge surge in online orders as customers are forced to go digital.…

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12.10.2020

Best practices on personalizing the entire customer journey on different web pages

You and your customer have the same goal. You both want the customer journey to be easy, intuitive, seamless, and…

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1.10.2020

How to personalize and optimize category pages to maximize profitability

In a supermarket, it can take you an hour to go around the endless rows of products – even with…

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28.9.2020

Rivalo drives business impact with personalization

Sports and casino operator Rivalo wanted to bring agility to their business so they can serve their customers better and…

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14.9.2020

Optimizing and personalizing your website front page

The front page of your website is the gateway to your business, the virtual front door where visitors decide if…

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6.8.2020

The University of Helsinki ensures better customer experiences through AI-driven personalization

The University of Helsinki is Finland’s largest and oldest academic institution. Since 1640, it has contributed to the establishment of…

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3.7.2020

Press release: Frosmo valitsi Henricon digitaalisen liiketoiminnan kumppaniksi

Asiakassegmenteissään maailman johtava personointiohjelmistotalo Frosmo valitsi uudeksi digitaalisen myynnin ja verkkokauppojen konsultoinnin kumppaniksi Henrico Digital Business Agencyn.  Yhteistyö alkaa uusasiakasmyynnillä…

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30.6.2020

Power delivers effective product recommendations in different phases of the customer journey

Power International AS is the leading electronics retailer in the Nordics since 2015. Their strategy of relying heavily on the…

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17.6.2020

Press release: Nurmijärvi aims for better website usability and targeted crisis communication

Finnish Municipality of Nurmijärvi takes part in a pilot program with the Prime Minister’s Office as Frosmo aims for better…