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Personalization blog

Stay updated with the latest personalization trends, ecommerce insights, and tips from experts on how to create better customer experiences with personalized content, recommendations, experimentation, and AI.

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Share on facebook Share on twitter Share on linkedin With the surge of ecommerce in 2020, brands are forced to rely mostly on their online stores. The days of bland, …

Share on facebook Share on twitter Share on linkedin At Frosmo, we’ve seen how our iGaming customers battle with time management and struggle which of the many tasks should be …

When trying to sell a product in a department store, you can’t have the same pitch to every potential customer. The same goes for online stores. A one-size-fits-all webstore doesn’t …

Share on facebook Share on twitter Share on linkedin In this turbulent year, there’s a huge surge in online orders as customers are forced to go digital. With the peak …

Share on facebook Share on twitter Share on linkedin You and your customer have the same goal. You both want the customer journey to be easy, intuitive, seamless, and as …

Share on facebook Share on twitter Share on linkedin In a supermarket, it can take you an hour to go around the endless rows of products – even with the …

Share on facebook Share on twitter Share on linkedin Sports and casino operator Rivalo wanted to bring agility to their business so they can serve their customers better and drive …

Share on facebook Share on twitter Share on linkedin The front page of your website is the gateway to your business, the virtual front door where visitors decide if you …

Share on facebook Share on twitter Share on linkedin The University of Helsinki is Finland’s largest and oldest academic institution. Since 1640, it has contributed to the establishment of a …

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