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Personalization blog

Stay updated with the latest personalization trends, ecommerce insights, and tips from experts on how to create better customer experiences with personalized content, recommendations, experimentation, and AI.

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Share on facebook Share on twitter Share on linkedin In a supermarket, it can take you an hour to go around the endless rows of products – even with the …

Share on facebook Share on twitter Share on linkedin Sports and casino operator Rivalo wanted to bring agility to their business so they can serve their customers better and drive …

Share on facebook Share on twitter Share on linkedin The front page of your website is the gateway to your business, the virtual front door where visitors decide if you …

Share on facebook Share on twitter Share on linkedin The University of Helsinki is Finland’s largest and oldest academic institution. Since 1640, it has contributed to the establishment of a …

Share on facebook Share on twitter Share on linkedin Power International AS is the leading electronics retailer in the Nordics since 2015. Their strategy of relying heavily on the omnichannel …

It’s no secret that this season has been quite challenging in several ways. Most companies have had to move their work and communication online. The fact that teams haven’t had …

The customer journey doesn’t end when the customer leaves the website. You must continue delivering value after the visit and even after the purchase. Effective email recommendations complete customer journeys …

Share on facebook Share on twitter Share on linkedin Website personalization is incredibly important. We all know that customers are more likely to buy from an online store that provides …

Share on facebook Share on twitter Share on linkedin Paradigmatic change is ongoing in how digital user experiences are developed. The change is mainly driven by dynamic and growing user …

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